Elevate Your Brand, Elevate Your Business with The Art of Small Business Branding
AN INTRODUCTION TO EXPERIENTIAL BRANDING
 
Navigate the world of small business branding with ease. 'The Art of Small Business Branding' is your roadmap to creating a memorable brand. Learn to connect deeply with your audience and innovate your brand strategy.

“A key for any small business is to know what you want to stand for that will differentiate, resonate, and create relationships based on relevance, admiration, and affection. This book will help you get there!”— David Aaker author of Aaker on Branding and Vice Chair of Prophet

“A clearly reasoned, very well-written, well-designed book written by someone who knows how to write. Its broad structure is coherent, logical, and relevant to SME founders. It is better than most!”— Chris West, Head of Voices - Author to Strong Language: The Fastest, Smartest, Cheapest Marketing Tool You're Not Using

“Small businesses account for half the employment and nearly half of GDP in the US - with nearly two-thirds being 0-4 people. Written with Scandinavian simplicity and clarity, Camilla’s book is an excellent starting point for small business owners around the globe looking to understand the importance of branding in building their business.”— Peter Wilken, Brand strategist, author, speaker, and coach

This book is for you if:
You're experiencing difficulty in distinguishing your small business in a crowded market
The lack of a clear brand message has left you struggling to connect with your ideal customers
You've found it challenging to maintain customer loyalty or see repeat business
Marketing efforts seem to miss the mark, failing to deliver the desired return on investment
You're at the early stages of building your business and want to establish a strong, enduring brand from the start
Imagine that:
Your brand becomes a magnet for your ideal customers, attracting them effortlessly
You enjoy a loyal customer base that not only returns but also advocates for your brand to others
Marketing strategies become more effective as they are aligned with a strong, coherent, and intentional brand
Your business stands out in the marketplace and is easily distinguished from competitors
You possess the confidence and clarity to make business decisions that are aligned with your brand's core values and message